Store Manager (Factory Shop)
We usually respond within a week
Job Title: Store Manager
Location: Desborough
Reports to: Head of Commercial Development
Contract Type: Permanent
Hours: We can consider contracted hours of 30 or 37.5 hours per week, alternate Saturdays & no Sundays
About Wacoal
Wacoal Europe are leaders in the A-K cup, 28-48 back size intimate apparel market, offering a whole family of brands, each with their own personality and position in the market. We understand that one size does not fit all and that every woman is different in terms of her size, shape, taste and even how she feels! We offer high quality, fashion conscious lingerie and bra-sized swimwear, which is now stocked in over 5000 retailers, including national and independent stores as well as online across the globe, in more than 30 countries. We employ a total of approximately 465 people at our head office in the UK, our production centres and sales offices across the world.
About the role
The Store Manager is responsible for leading all store operations to deliver exceptional customer service, achieve commercial targets, and maintain operational excellence. This role oversees staff management, visual standards, stock control, and ensures compliance with company policies and procedures.
Key Responsibilities
1. Leadership & People Management
Recruit, train, and develop store colleagues.
Create shift plans and manage daily staffing levels and roles in the store to maximise efficiency and drive sales.
Conduct performance reviews, coaching sessions, and disciplinary processes where required.
Foster a positive, inclusive, high‑performing team culture.
2. Customer Experience
Ensure every customer receives exceptional service.
Handle escalated customer issues professionally.
Maintain a clean, welcoming, and well-presented store environment.
3. Sales & Commercial Performance
Drive sales to achieve or exceed store targets.
Analyse KPIs and business performance data to identify improvement opportunities.
Implement promotional campaigns and merchandising strategies.
Monitor competitor activity and local market trends.
4. Operations Management
Oversee daily store operations including opening, closing, and safe procedures.
Stocktakes: Ensure stock accuracy through regular counts and correct replenishment.
Maintain high standards of visual merchandising and store presentation.
Guarantee compliance with health & safety, security, and company policies.
5. Financial & Administrative Duties
Manage store budgets, staffing costs, and expenses.
Complete reports on sales, operations, and personnel activity.
Reduce shrinkage by implementing effective loss prevention measures.
Skills & Competencies
Strong leadership and people management skills, delivered with enthusiasm
Excellent communication and customer service
Commercial awareness and sales‑driven mindset
Organisational and problem‑solving abilities
Ability to work under pressure and multi‑task
Proficient in POS, scheduling, and basic reporting systems
Experience & Qualifications
Previous experience in retail or store management (typically 5+ years)
Experience managing teams in a customer‑facing environment
Basic numeracy and IT literacy
Health & Safety or First Aid certification (desirable)
Please note, due to the nature of the roles in our shop, there is a genuine occupational requirement for post holders to be female. This is covered under Schedule 9, Part 1, of the 2010 Equality Act.
Interested?
If this role sounds like a perfect fit for you, we’d absolutely love to hear from you! Just click the ‘Apply Now’ button below and you’ll be taken to a new page where you can send us your application.
Please include your CV and a cover letter telling us why you’d love to join Wacoal Europe and what you’d bring to the role. We really do read every single one - honestly! and we can’t move forward without it, so take this as your moment to tell us your story (as we love getting to know you) and your why!
If this opportunity makes you feel excited (we hope it does!), don’t wait too long to apply as we may close the advert early if we receive lots of applications.
- Department
- Retail
- Role
- Shop Manager
- Locations
- Wacoal Europe
Colleagues
About Bravissimo
Founded by women, for women, we give women the choice, comfort and confidence to feel amazing.
We develop authentic, long-lasting emotional connections with our customers through our unrivalled, award-winning customer experience. Our expertly trained fitters fit by eye to help women blessed with bigger boobs find their fit in store or online via our virtual fitting service.
All our lingerie and swimwear is designed with bigger boobs in mind, with over 100 sizes in stock so our customers have the power to choose the style they love, in the size they need.
We pride ourselves in putting customers at the heart of everything we do. We read every single piece of feedback, and use this to shape our products and our customer experience so we can continue to pioneer for women who wear D cup and up.